The characteristic of innovation is surprise
- GP designpartners
- 6 hours ago
- 2 min read
Surprise signals something New.
New things create Interest.
Interest means market Opportunities.
To transform innovation into market opportunities, we take a very close look and find out what is missing – whether in your offering or in your market in general. Perfect empathy with people, the market and the brand delivers the right ideas. With consistency and experience, we bring the ideas to fruition. This is how we hit the mark. Time and again, and always individually.
A selection of our successful product innovations:

Inspire 2.0 – Mixer tap collection with intuitive user interface
Both water pressure and temperature can be controlled via a rotary push-button dial. This control unit, equipped with a feedback light indicator, is very compact compared to faucets with a physical mixer cartridge.
The protruding position of the interface emphasizes the minimal electronic control element, making it equivalent in importance to physical mixer levers.

Twinline 2 shower bath – from product innovation to bestseller
We've combined the shower and bath experience into a compact, affordable product, opening up a whole new market in the process. Now in its third product generation and with countless design awards and imitations later, the Twinline remains the best.
„The Twinline is the best-selling shower bath in Europe."
Artweger

Innovative design for solar street lighting
The first solar street light with a tubular solar collector. Thanks to its 360° effect, the photovoltaic cells are always facing the sun during the day. The tube sits above the LED light points and collects energy during the day, which is then emitted via the light when it gets dark. Champ enhances any public space without concealing its innovative technology.

One of the most compact and easy-to-use mobile printers on the market. With an LED light guide for ideal positioning of the imprint, the e-mark go prints on almost any absorbent surface.


Puristic design for table water filters
The BTW AQUAlizer Station offers a new approach to table water filters thanks to its filling volume and practical handling.
A low-tech kitchen appliance that provides filtered and mineralised drinking water without electricity. A convincing innovation that brings new benefits, secures a market lead and fits in with the brand promise. Consistently implemented - from the idea to industrialisation.

Innovative design for a autarc solar power plant
Solar reinvented - sunflowers open and close and follow the sun for optimum energy conversion. Smartflower is a mobile, foldable photovoltaic system that always aligns itself with the sun and can therefore generate maximum power anywhere.
"The world's first intelligent all-in-one solar energy system, inspired by nature."
Smartflower Energy Technology GmbH
Let's bring ideas to life together! Arrange a non-binding initial consultation today.
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